FOCUS 2021: Vision Into the Future

For 44 years the FOCUS conference has provided a forum to discuss the most pressing issues affecting the coatings industry. From developing technologies to optimized productivity to emerging test methods, FOCUS has been the forum to share ideas and grow networks. As technologies continue to evolve and improve, so does FOCUS.

As technologies continue to evolve and improve, so does FOCUS. Now hosted on the CVENT Virtual Platform, this conference will continue to highlight coatings and factory improvements. This year’s theme, Vision Into the Future, will examine application of emerging coatings technologies to tomorrow’s automotive bodies and add-on parts. Come explore the exciting future of coatings!

Mark your calendars for Thursday, May 6th and Friday, May 7th for this special CVENT Virtual Conference.

What to expect


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Why attend FOCUS?

The Detroit Society for Coatings Technology

  • John Boisseau, Eastman Chemical
  • Scott Clifford, FANUC America
  • Bernadette Colonna, Covestro
  • Vernon Comeaux, Stellantis
  • Paul Deskovitz, Retired
  • Sarah Hodapp, General Motors
  • Jon Lawniczak, Eckart
  • Vijay Mannari, Eastern Michigan University (President)
  • Lorrie McQuiston, PPG
  • Carrie Semrau, Axalta Coatings (Secretary)
  • Lincoln Simoni, AkzoNobel
  • Keith Stricker (Treasurer)
  • Jeff Tish, Anderson Development
  • Jake Welland, Axalta Coatings (Chairperson)
  • Don White, BASF
  • Marcy Zimmer, Ford


The Detroit Society for Coatings Technology has been presenting FOCUS – the premier automotive coatings conference – for over 40 years. Check out scenes and details from recent FOCUS conferences.